23 April 2010

The Latest Hair Care Trend Hitting The UK!!!


Pssst...Listen up, we have an exclusive for you! That's right, we have finally got our hands on something we have been excited about for a very long time. As usual, those in the USA seem to get all of the best things first, but now we can have a go. Do you go to bed and dream of having perfectly straight and smooth locks without any fuss? Well, finally our prayers have been answered and we think that all of the rave that has been following this new product around is completely justified. So, without further ado, let me introduce you to Keratin Complex Smoothing Therapy!

Keratin Complex Smoothing Therapy



So, first things first, what is Keratin Complex Smoothing Therapy? Put simply, it is an amazing salon treatment that will utterly transform your hair and take it from curly and frizzy to straight and smooth, and the results don't just last a day or two after a visit to the salon, nope, they last for months! Literally months!

Now, the first thing you should know about the Keratin Complex Smoothing Therapy is that there has been lots of talk about in different places. Cosmopolitan have featured it, blogs have followed it and others have just been discussing it! The common thing between all of this hype though is that Keratin Smoothing Therapy is amazing!

So, we know that we are not just dealing with your normal hair product here, this is something special. I like to think of Keratin Complex as the IPad of the hair care world! That's right, I am that excited about getting hold of it and seeing how it works, and most importantly seeing if it is really as amazing as all those blogs have been saying.

A Bit of History

I think it is worth looking at a bit of the histroy of the Keratin Complex Smoothing Therapy before we dive in. It is developed by Coppola who are based in the USA. Keratin Complex Smoothing Therapy was launched in 2007 and as the official Facebook page tells us is now considered the "leading smoothing treatment in the world", this is certainly quite a claim!

Started by renowned hair stylist Peter Coppola, Keratin Complex hair products range consists of the full range of different products from shampoo and conditioners to styling products and styling tools. What we are interested in though, is the world famous smoothing therapy.

The smoothing therapy itself has gone from strength to strength since its launch and as it hits the UK shores it has recently been graced with some impressive accolades. In March, Keratin Complex won 3 awards in the prestigious Behindthechair.com's awards, including the 'best smoothing system'. Impressive stuff indeed, so, enough of the history of it all, let's take a look at the actual product!!!

Keratin Complex Smoothing Therapy

Like all of the Keratin Complex hair product range, and as I am sure you can gleen from the name, Keratin Complex Smoothing Therapy uses Keratin as its main ingredient. The Smoothin Therapy is quite importantly for professional use only, so you wont be able to buy a bottle and use it in the shower, it will end in tears believe me!

Now, one of my personal pet hates, and I know everyone else's in the office as well is frizz. Oh frizz how you blight the lives of women around the world, ruining nights out and days at work, you are the the main ingredient to a bad hair day. Well, take a quick look at the Keratin website and you will see the claim that the Smoothing Therapy will "eliminate up to 95% of frizz"! Wow, that is a lot of frizz, or not if the case may be!

Now, I am not really one for all of the science stuff, so I won't bore you with all of that, but basically the Keratin Complex Smoothing Treatment penetrates into the core of your hair, adding natural Keratin and other ingredients that will straighten your hair and make it frizz free. The other amazing thing is that it is gentle and so can be used on any type of hair quite safely. Another thing, and a thing I didn't know before is that is can be used on hair that has only just been coloured! Amazing.

The Demonstration

So, with a grip frimly on the bottles of Keratin Complex Smoothing Treatment we invited around some of our best salon freinds to the office, packed it full of people and proceeded with a demonstration of this new (to the UK) hair smoothing treatment to really put it to the test.

Now, I am quite enthusiastic, so you probably are not surprised that I am in love with this product, however some of the people at our salon expose are quite serious people. Well, let me tell you, they went crazy for it, not only did they demand they have some for themselves, but they simply couldn't believe the difference to our model's hair. We held the demo last week, and still this week we are getting calls from people saying that they have just seen the model's hair and can't believe how different she looks!

Now, we don't yet have a video of the demo, but are holding more so will get onto that, but I have trawled Youtube to find something to show you and here it is:



Now, the other great thing is that you can now buy the Keratin Complex Hair Products range of shampoos, conditioners and styling products online in the UK from an official Supplier. So, take a look at all of the info and give it a go, you won't be dissapointed!
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